Apple TV
appletv.comStream hundreds of exclusive shows and movies, with new releases every week.
Media & Entertainmentstreamingvideoapple-originalstv-showsmoviessubscriptionlive-sports
About
Apple TV is Apple's subscription streaming service offering hundreds of original shows and movies with no ads. It is available on Apple devices, smart TVs, game consoles, and via web browser. Subscribers also get access to live sports including MLB Friday Night Baseball, Formula 1, and Major League Soccer starting in 2026.
Problem
Consumers want ad-free, high-quality original streaming content and live sports in one place.
For
General consumers looking for premium streaming entertainment
How it works
Users subscribe monthly or via a free trial and stream Apple Original content and live sports through the Apple TV app or web browser on a wide range of devices.
Business model
subscription
Status
launched
Company
Apple Inc.