Bloomberg Second Measure
Alternative data solutions built for investors in near-real-time.

Bloomberg Second Measure is a transaction data analytics platform that provides insights from billions of purchases made by millions of U.S. consumers. It delivers daily updates on thousands of public and private companies and brands, with over 8 years of transaction history. The platform is designed to help investors make faster, more informed decisions about company performance and consumer trends.
Transaction data from billions of U.S. consumer purchases is aggregated and delivered daily via the Bloomberg Terminal and data feeds, with a 2-7 day lag from card swipe.
institutional investors and financial analysts
Background.
- Status
- launched
- Business model
- subscription
- Company
- Bloomberg
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