Buffer
buffer.comYour social media workspace — share consistently without the chaos
Marketing & Growthsocial-mediaschedulingcontent-managementanalyticssmall-businesscreator-toolscross-posting
About
Buffer is a social media management platform that lets users schedule and publish content across major platforms including Instagram, TikTok, LinkedIn, X, Facebook, Threads, Bluesky, and more. It includes tools for content creation, community engagement, and analytics. Designed for small businesses and individual creators, it offers a forever-free plan alongside paid tiers.
Problem
Managing and scheduling content across multiple social media platforms consistently is time-consuming and chaotic.
For
small businesses, individual creators, and social media managers
How it works
Users connect their social media accounts to Buffer, then create, schedule, and publish posts to multiple platforms from a single dashboard, with analytics to track performance.
Business model
freemium
Status
launched
Company
Buffer
Launched
2013