Crazy Egg
See what's wrong with your website.

Crazy Egg is a website optimization platform that provides heatmaps, session recordings, A/B testing, surveys, and web analytics to help teams understand visitor behavior. It visualizes how users interact with pages through tools like scrollmaps and confetti maps, and allows teams to run experiments to improve conversions. The platform is used by over 449,000 websites and integrates with popular tools like Google Tag Manager, Shopify, and WordPress.
Users install a single snippet of code (or use integrations) to start collecting behavioral data visualized through heatmaps, recordings, and analytics dashboards, with A/B testing and surveys to act on insights.
website owners, marketers, and growth teams
Background.
- Status
- launched
- Business model
- subscription
- Company
- Crazy Egg, Inc.
Similar projects.
Editorial take on the space this project sits in — momentum signals, adjacent moves, our call on whether the wedge is real. Get pinged when we publish a new read or when the landscape shifts.
Have a take on this space?
Tell us what you’d build differently, where you think the incumbents miss, or what we’ve gotten wrong about this project. Comments + reactions are coming soon.