Dynamic Yield
dynamicyield.comThe Operating System for Personalization
Marketing & Growthpersonalizationa-b-testingexperimentationecommerceaicustomer-experienceoptimization

About
Dynamic Yield, a Mastercard company, offers Experience OS — a platform for personalization, A/B testing, and experience optimization across digital channels. It uses AI to algorithmically match content, products, and offers to individual customer preferences and behaviors. The platform integrates with existing tech stacks including eCommerce systems, data management platforms, and email marketing tools.
Problem
Brands struggle to deliver personalized, consistent digital experiences across channels that drive conversion and customer loyalty.
For
Digital marketers and eCommerce teams at mid-to-large enterprises
How it works
Experience OS uses AI to match content, products, and offers to each customer's preferences in real time, while supporting A/B testing and integration with existing tech stacks.
Business model
unknown
Status
launched
Company
Mastercard Dynamic Yield