← All projects

Freshpaint

Turn Privacy Into a Strategic Advantage That Fuels Performance

Marketing & Growthhipaa-compliancehealthcare-marketingattributioncampaign-analyticspatient-acquisitionprivacyad-measurement
Freshpaint screenshot

About

Freshpaint is a healthcare marketing performance and compliance platform that helps healthcare organizations measure ROI and improve campaign performance while staying HIPAA-compliant. It provides full-funnel attribution across channels including hospitals, payers, pharma, and specialty providers. The platform connects ad campaign data to patient outcomes without exposing protected health information.

Problem

Healthcare marketers cannot accurately measure and optimize ad campaign ROI without risking HIPAA violations by exposing patient data to third-party ad platforms.

For

Healthcare marketers at hospitals, health systems, payers, pharma companies, and specialty providers

How it works

Freshpaint acts as a privacy-safe data pipeline that filters sensitive health information before sending conversion data to ad platforms like Google Ads, enabling compliant campaign optimization and full-funnel attribution.

Business model

unknown

Status

launched

Company

Freshpaint

Similar projects