FREY
frey.comClean clothes, clean ingredients, laundry perfected
Ecommerce & Marketplaceslaundryeco-friendlyplant-basedconsumer-goodssustainablevegancleaning-products

About
FREY is an eco-friendly laundry care brand offering plant-based liquid detergents and detergent sheets made without harsh chemicals, dyes, or parabens. Their products feature luxury fragrances inspired by high-end perfumes and are manufactured in Detroit, MI. FREY targets consumers looking for a cleaner, more sustainable alternative to traditional plastic-bottled detergents.
Problem
Traditional laundry detergents contain harsh chemicals, come in wasteful plastic packaging, and lack premium fragrance experiences
For
Eco-conscious consumers looking for natural, luxury laundry care products
How it works
Customers purchase ultra-concentrated liquid detergents or lightweight plastic-free detergent sheets online, with free shipping on orders over $75 and a 30-day return policy
Business model
unknown
Status
launched
Company
FREY