Loula
joinloula.comBuild a thriving doula practice—with insurance
Health & Wellnessdoulahealthcare-billingcredentialinginsurancecaliforniapractice-managementmaternal-health

About
Loula is a platform that helps doulas in California accept and bill insurance by handling credentialing, eligibility checks, and claims submission. Doulas join the network, get credentialed with multiple health plans through a single application, and submit visits via the Loula Portal. Loula pays doulas twice monthly regardless of delays or denials from health plans.
Problem
Doulas face overwhelming administrative burden when trying to credential with health plans and bill insurance, taking time away from serving clients.
For
Doulas in California looking to accept insurance
How it works
Doulas complete one online application to get credentialed with multiple health plans, then submit visits through the Loula Portal while Loula handles billing, denials, and bi-monthly payments.
Business model
marketplace
Status
launched
Company
Loula
Launched
2025