Pinch of Yum

pinchofyum.comLaunched 2010

Simple recipes made for real, actual, everyday life.

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Pinch of Yum screenshot
/ About /

Pinch of Yum is a food blog founded by Lindsay Ostrom that publishes fresh, flavorful, and mostly healthy recipes aimed at everyday home cooks. Started in 2010 as a hobby, it has grown into a full-time business reaching millions of readers monthly. The site also offers a free downloadable ebook of its 25 most popular recipes.

/ How it works /

Lindsay and her team publish original recipes with photography and instructions on the blog, along with personal lifestyle content and a free recipe ebook delivered via email.

/ Who it's for /

Home cooks looking for approachable, everyday recipes

/ More info /

Background.

Status
launched
Business model
free
Launched
2010

Founders

/ Discovered patterns /

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