Rad Power Bikes
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Transportation & Mobilityelectric-bikesebikecargo-bikedirect-to-consumermicromobilitycyclinghardware
About
Rad Power Bikes is a consumer electric bicycle brand offering a range of ebikes including cargo, utility, and off-road models. Founded in 2005 by Mike Radenbaugh, the company sells directly to consumers with free shipping and also through a network of over 1,400 local bike shop partners. They serve a broad rider community of over 680,000 customers across North America and beyond.
Problem
People want an affordable, reliable electric bike but lack easy access to purchase, test ride, or service one locally.
For
General consumers looking for electric bikes for commuting, recreation, or cargo hauling
How it works
Customers can buy ebikes online with free shipping or visit one of 1,400+ local partner bike shops for test rides and same-day purchases.
Business model
one-time
Status
launched
Company
Rad Power Bikes
Launched
2005
Founders
- Mike Radenbaugh