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Flow

A habit tracker for people who miss days

Health & Wellnesshabit-trackingproductivitywellnessmobile-appstreaksroutine-builderadhd-friendly
Flow screenshot

About

Flow is a mobile habit tracker designed for people who struggle with consistency, emphasizing a guilt-free approach when users miss days. It offers features like a custom routine generator, streak tracking, a focus timer, and friend accountability without punishing resets or overwhelming dashboards. A free tier supports up to 10 habits, while a Pro plan unlocks unlimited habits, pattern analysis, and detailed history.

Problem

Most habit tracker apps guilt-trip users for missing days and overwhelm them with complex dashboards, causing them to abandon the app entirely.

For

People who struggle with habit consistency, including those with ADHD, night-shift workers, students, and parents

How it works

Users download the app, optionally describe their lifestyle to generate a personalized routine, then track habits daily with streaks, reminders, and optional friend accountability — with no penalty for missed days.

Business model

freemium

Status

launched

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