M1
m1.comAutomated, long-term investing — earn, invest, and borrow smarter.
Finance & Fintechinvestingautomated-investinghigh-yield-savingspersonal-financefintechportfolio-managementcommission-free
About
M1 is a finance super app that combines automated investing, high-yield cash accounts, and portfolio-backed borrowing in one platform. Users can build customizable investment portfolios commission-free, earn competitive APY on cash, and access a line of credit against their portfolio. It targets individuals looking to automate and simplify long-term wealth building.
Problem
Managing investing, saving, and borrowing across multiple platforms is fragmented and time-consuming.
For
individual investors and everyday consumers seeking automated wealth management
How it works
Users create customizable investment portfolios that M1 automatically rebalances, while also offering high-yield cash accounts and portfolio-backed credit lines in a single app.
Business model
freemium
Status
launched
Company
M1 Holdings Inc.