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/ About /

Wealthfront is an automated investing and cash management platform that offers high-yield savings accounts and expert-built investment portfolios. It provides features like direct deposit, automated index investing, and up to $8M FDIC insurance through program banks. Founded in 2011, it manages over $95B in client funds for more than 1.4 million clients.

/ How it works /

Users open a Cash Account for high-yield savings or an automated investing account where Wealthfront builds and manages diversified portfolios of stocks, bonds, and ETFs on their behalf.

/ Who it's for /

individuals looking to grow savings and build long-term wealth

/ More info /

Background.

Status
launched
Business model
freemium
Company
Wealthfront Inc.
Launched
2011
/ Discovered patterns /

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