Plausible Analytics
Simple, privacy-friendly Google Analytics alternative

Plausible Analytics is a lightweight, open-source web analytics tool designed as a privacy-respecting alternative to Google Analytics. It collects only essential site traffic metrics without cookies or personal data tracking, and processes all visitor data on EU-based servers. The product offers a single-page dashboard for quick insights and is significantly smaller in script size than Google Analytics.
Webmasters add a lightweight tracking script to their site; Plausible aggregates anonymized traffic data and displays it in a single consolidated dashboard without storing personal data or cookies.
website owners and businesses who want simple, privacy-friendly analytics
Background.
- Status
- launched
- Business model
- subscription
- Launched
- 2018
Founders
- Uku Täht
- Marko Saric
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