Act-On
act-on.comMarketing automation for your entire customer lifecycle
Marketing & Growthmarketing-automationcrm-integrationemail-marketinglead-generationcustomer-lifecycleai-marketingcampaign-management

About
Act-On is an AI-driven marketing automation platform designed to help businesses build long-term customer relationships through personalized, lifecycle-based campaigns. It offers integrations with major CRMs like Salesforce, Dynamics, and NetSuite, as well as iPaaS connectors for complex workflow automation. The platform enables marketers to orchestrate multi-channel journeys using data from a wide range of external systems.
Problem
Marketers struggle to orchestrate personalized customer journeys across multiple data sources and CRM systems at scale.
For
B2B marketers and marketing teams at mid-to-large businesses
How it works
Act-On connects to CRMs, ERPs, and third-party platforms via native integrations and iPaaS connectors to automate and personalize marketing campaigns across the full customer lifecycle.
Business model
subscription
Status
launched
Company
Act-On Software